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The Power of Color

April 02, 20254 min read

The Power of Color: Find Your Signature Shades

Color isn’t just something I add to a design—it’s often where I begin. Sometimes it starts with a single shade that captures a mood, a memory, or a feeling I can’t quite name. That one color can set everything in motion, guiding the shapes, textures, and story that follow.

In my process, color creates direction. It clears the fog and gives form to inspiration. I’ve noticed that certain colors seem to call to me again and again—they feel like home, like me. And over time, I’ve come to see that as my signature palette.

It’s not about rules or trends. It’s about noticing what moves you, what lights you up, what feels aligned. And that’s what I want to help you begin to discover for yourself.


What Is a Signature Color Palette?

A signature palette is more than just a group of favorite colors—it’s a reflection of your inner landscape. These are the shades that resonate with you, feel natural to wear, and express something about your presence.

Some people are drawn to bold contrasts, others to muted tones or rich earth shades. There’s no formula—it’s a feeling.

For me, it didn’t begin with a conscious choice. In fact, it was other people who noticed first. Just recently, someone asked if red was my favorite color because they always see me in it. I hadn’t realized how often I reached for it—but they were right. Certain colors just find their way to you. Over time, I started paying more attention to the shades I was naturally drawn to—the ones that felt effortless. That became the beginning of discovering my signature palette.


Color Theory Basics (Made Simple)

You don’t need to be a fashion expert to use color with confidence. A little awareness can go a long way in helping you choose outfits that flatter, feel good, and express your personal style.

Warm vs. Cool Tones
Colors fall into two main families:

  • Warm tones have yellow, gold, or red undertones—like mustard, terracotta, or coral.

  • Cool tones lean toward blue or pink undertones—like lavender, navy, or icy mint.

Knowing whether your natural coloring (skin, eyes, hair) leans warm or cool can help you select clothes that naturally light you up.

Contrast & Harmony
Do you feel more like yourself in bold, high-contrast outfits (like black and white or navy and red)? Or do you prefer soft blends where everything flows (like blush with taupe)? There’s no wrong answer—just a chance to understand what makes you feel most you.

Three Easy Color Pairing Tips

  • Complementary – Opposites on the color wheel (like green and red): dynamic and bold.

  • Analogous – Side-by-side colors (like olive, mustard, rust): harmonious and easy to wear.

  • Monochromatic – Different shades of one color (light to dark): elegant and refined.

Curious to go deeper?
I’m working on a bonus guide that breaks down color pairings and wardrobe strategy in more detail. Want me to let you know when it’s ready? Coming soon – join the list here. https://link.feacreate.com/widget/form/keW0wyza1ozJPEWzcvb9


How to Discover Your Signature Palette

You don’t have to overhaul your wardrobe or hire a stylist to start discovering your signature colors. Begin by paying attention to what already feels good.

  • Notice what makes you feel amazing.
    Think about the last outfit that made you feel confident, comfortable, or like your best self. What colors were you wearing?

  • Take a look at your closet.
    What do you see repeated? Which pieces do you actually wear most? Are there colors you love but never reach for?

  • Use your personality and mood as guides.
    Are you bold and expressive? You might love vibrant contrasts. Calm and grounded? Earthy neutrals could be your power shades. Romantic and intuitive? Soft pastels or jewel tones might reflect your inner world.

This part of the journey is about curiosity, not perfection. Give yourself permission to explore, to try, and to listen to what colors feel like home.


Want More?

I’m creating a bonus guide that dives deeper into color pairings and wardrobe confidence—coming soon! Want to be the first to know when it drops? https://link.feacreate.com/widget/form/keW0wyza1ozJPEWzcvb9💌

Your colors are already whispering. You just have to learn how to listen.

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Michelle Loggins

Owner of M Studio. Master Dressmaker

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